Naughty Monkey shoes are stylish shoes for "party girls". When John McCain introduced Palin as his running mate, Palin wore a pair of bright-red, peep-toe pumps with three-and-a-half-inch heels by Naughty Monkey, which is generally marketed to "women in their early to mid-20s who go clubbing".

Sales of Naughty Monkey shoes have increased by 50 percent on Amazon since Palin wore them. Celebrities like Paris Hilton had been photographed in Naughty Monkey shoes, but never has a politician been seen in them.

Sales of the accessories she wears have shot up, while hairstylists and wig sellers say they have been flooded with requests from women wanting to look like Sarah Palin.

Endless.com said sales of the red Naughty Monkey shoes shot up 50% after Palin was seen wearing them. A spokeswoman for Endless.com declined to provide specific sales data but says the unit "saw definite spikes in sales after Sarah Palin wore the shoes" and sold out in four sizes.

Check out the Official Naughty Monkey website here.